Color science and technology company X-Rite and its partner Pantone have introduced the official spectral color value for its Color of the Year 2022.
On Thursday, December 16, the companies announced the official spectral color value for Color of the Year 2022, Pantone 17-3938 Very Peri, now available for use in the cloud-based digital color standards ecosystem of Pantone, PantoneLIVE. Color can be used by brands to design textiles, paints, coatings and plastics.
“Digital design helps us push the boundaries of reality, opening the door to a dynamic virtual world where we can explore and create new possibilities of color,” said Laurie Pressman, vice president of the Pantone Color Institute. Futuristic in sentiment, Pantone 17-3938 Very Peri is a vibrant periwinkle blue hue with an invigorating purple-red undertone that takes on distinct appearances through application to different materials, finishes and textures, shimmering metals, shimmering sparkles. and high-tech materials with handmade looks and natural fibers.
Using the Pantone, Pantone Connect, and PantoneLIVE platforms, brand designers and their vendors can easily access color and corresponding spectral data from product design through production.
Suppliers have immediate access to begin color formulation and quality control processes for increased production efficiency and savings. To streamline the design workflow, Pantone Connect gives designers a holistic tool to create mood boards and digital palettes with the ability to collaborate with global teams, customers and partners throughout the design process. .
Supplier partners and manufacturers can also use PantoneLIVE Production and the Pantone Fashion, Home + Interiors system to access all the colors and spectral data available for the production of plastic coatings and textiles, as well as the Pantone Matching System for plastics and coatings.
“Digital color standards integrate directly into formulation software, making it easy for plastics, textiles, paint and coating suppliers to identify the best recipes using their existing dyes or leftovers. of materials for an efficient and durable way to produce accurate colors, ”said Richard Roth. , vice president of innovation at X-Rite.
Brands and suppliers can also reproduce color on virtual material samples for paints, plastics, metals, fabrics and mesh using X-Rite color and appearance technology and the Pantora desktop application. Using the app with the X-Rite Ci7000 Series, MA-T12, or MetaVue VS3200 spectrophotometers, companies can measure a physical sample and create a digital twin of the product so designers can create virtual product prototypes. The app also provides Materials Supplies the ability to combine sample attributes to create large digital libraries in a range of colors and textures that can be shared and used in a 3D workflow by designers.
“Pantora takes digital color to the next level by visualizing how it will look and interact on a 3D prototype, eliminating the need for physical prototypes. Brands, designers, manufacturers and suppliers can view Pantone 17-3938 Very Peri on any sample, regardless of size or location, in real time and around the world. This enables companies to innovate and accelerate the process from design to manufacture, ”said Roth.
More information about creating virtual materials using Pantora is available on the company’s website. website.